Mobile Music in Decline?
Mobile Music In Decline — What’s The Problem? The big questions at the mobile music panel at last month’s EconMusic conference: why is mobile music in decline and what will an effective business in this sector look like? Tom Erskine, Head of Go-to-Market, Nokia Music explained the problem lies in the relationship between the digital industry and music labels, while Ian Henderson, VP Digital Business EMEA, Sony BMG, gave a pessimistic view, saying that mobile music was a lot bigger proportionally a year or two ago. Tom McLennan, Head of Music for Mobile Internet and Content Services, Vodafone UK, and Julian Zmood, Head of Business Development, Music, O2, joined the panel that was moderated by Mark Mulligan, VP and Research Director, JupiterResearch.
You can see a video of the panel here.
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